Get your suspended Google Business Profile back.
Experienced appeals team, AI-assisted document review, and direct guidance from a Platinum Google Product Expert on complex cases.
A Platinum Google Product Expert and a team that's done this.
Google's Platinum Product Expert designation for Google Business Profile is awarded to a small global cohort of practitioners with deep, demonstrated expertise in the GBP ecosystem, including suspension types, policy edge cases, and the appeal process. Kevin Pauls holds that designation — one of the senior tiers in Google's Product Experts program.
Day-to-day reinstatement work is handled by an experienced appeals team that has worked through a wide range of suspension cases, including soft suspensions, hard suspensions, bulk reinstatements, and complex policy disputes. The team knows what Google looks for, what documentation holds up, and where standard appeals fall short. More background on Kevin and the agency origins of this platform is on the about page.
On complex cases, including unusual suspension reasons, multiple prior denials, or policy ambiguity, Kevin provides direct guidance and assistance to the team. That level of expertise doesn't need to be in the room for every straightforward case, but it's available when the situation calls for it.
Every document gets reviewed by the team before it goes to Google.
You upload your reinstatement evidence, including utility bills, business license, proof of operations, photos, and correspondence. Our appeals team reviews each document. Alongside that review, an AI evaluator checks each file against Google's published reinstatement guidelines and surfaces inconsistencies the team should examine: name or address mismatches, expired dates, low file quality, missing information.
The AI accelerates the review. It does not make the decision. The team decides what gets attached to the appeal, what to ask you to replace, and when the package is strong enough to file. That human judgment is where most of the value sits, especially on cases with unusual suspension reasons or competing signals.
You get the speed and consistency of automated checks plus the judgment of practitioners who do this work every day. AI as a tool the team uses, not a tool that replaces the team.
- utility-bill-march.pdf READY
- business-license.pdf READY
- storefront-photo.jpg NEEDS REVIEW
- google-suspension-notice.pdf NEEDS REVIEW
- proof-of-operations.pdf MISSING
Photo quality may not meet Google's documentation standard. Recommend a clearer interior shot.
Proof of operations required. Add payroll records, invoices, or operational signage photo.
Four steps from suspension to appeal.
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Upload your case
Send us your suspension notice and supporting documents through the platform. You'll have access to the AI-assisted document review to start reviewing your evidence right away.
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Team reviews your evidence, with AI-assisted analysis
Our appeals team reviews each document. An AI evaluator runs alongside that review, surfacing inconsistencies against Google's published guidelines, weak files, and missing information so the team can address them before submission. Issues are caught at this stage, not after a denial. The team makes the call on what's ready.
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Team prepares and files the appeal
The appeals team writes the appeal narrative with the verified documentation, and submits through the correct channel. Follow-up with Google is managed through this step as well.
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Platinum Google Product Expert guidance on complex cases
On cases with unusual suspension reasons, prior denials, or policy ambiguity, Kevin Pauls, a Platinum Google Product Expert, provides direct guidance and assistance to the team. The hardest cases get the highest tier of expertise available.
Everything included in every reinstatement engagement.
One price covers the full engagement. No billing surprises halfway through, no add-ons for filing or follow-up.
- No surprise fees at any stage of the engagement
- AI-assisted document review access for the duration of your case
- Full appeal preparation and filing by the expert team
- Follow-up management with Google after submission
- Status tracking inside the platform dashboard
- Platinum Google Product Expert guidance on complex cases
Not included
Any guarantee of reinstatement. This is Google's process. We prepare and file the strongest possible appeal, but the outcome is ultimately theirs to decide.
We won't promise 100% success rates.
Google controls the reinstatement process. They decide what evidence is sufficient, whether a listing meets their guidelines, and whether an appeal is approved. No service, ours included, can guarantee that a suspended profile will be reinstated. Anyone claiming otherwise is either misrepresenting their work or operating outside Google's actual process.
What we can do is put together the strongest appeal the evidence supports, make sure documentation is evaluated against Google's own published standards before submission, and bring expert-level understanding to your case. That combination gives you a better shot than a generic appeal filed with whatever documents happened to be on hand. But "better shot" is the honest framing, not a guarantee.
If you want to understand the process before deciding, the reinstatement playbook walks through the first 24 hours, the evidence Google actually wants, and the appeal mistakes that tank otherwise reasonable cases.
Run reinstatements as part of your agency's offering.
Agencies running reinstatements at scale get partner-rate pricing on every case, sized so you can offer your clients a competitive rate and still keep margin on the work we handle. The exact partner rate is visible inside the platform once you're set up as an agency partner.
This is for agencies actively managing client GBPs. Partner rates aren't published — they're built into the platform for active subscribers. Sign up to unlock partner-rate reinstatement plus the rest of the platform.
Common questions
Stuck on a suspension? Let's get it sorted.
Tell us about the profile and the suspension. We'll review it and let you know where things stand.